Vitali Gelwich

Vitali Gelwich is a fashion photographer and artist based between Paris and

Berlin. Primarily known for his fashion photography, he crafts relentless, artistic

narratives that push boundaries while drawing viewers into a world where subtle

provocation meets innate experimentation. His work captures soft yet striking

moments, drawing upon his East European roots in collaborations for high-fashion

brands like Loewe, Cartier, Yves Saint Laurent, Ami, and Skims. In Gelwich’s

world, chaos becomes a new norm, perfection meets the unconventional,

and beauty is constantly redefined.

An archivist at heart, Gelwich maintains an extensive online and private archive,

overflowing with images that reframe and reinterpret familiar objects and

subjects, ultimately shaping a visual language that reflects shared human experience.

By embracing imperfection, he creates a historical footprint of humanity

and his own humanity.